BA (Hons) Fashion Management & Marketing with Foundation

4 year

Duration

Undergraduate

Level

London

Campus

Fashion

Subject

Program Overview

The innovative Bachelor’s in Fashion Management and Marketing, aligns with the fast-paced fashion industry and equips you with up-to-date knowledge, transferable skills, and high employability. Taught at Central London campus, this degree focuses on developing business acumen, creative thinking, and strategic planning abilities. You'll gain expertise in fashion buying, merchandising, PR, branding, and international business, while enhancing communication skills through reports, presentations, and pitches. With strong industry links and live briefs, graduates are highly employable, securing roles with top brands like Inditex, Burberry, and Harrods.

Curriculum & Modules

Foundation year

• Visual Culture

• English for Academic Purposes, Research & Study Skills

• Final Major Project

• Introduction to Business

Year 1 (Level 4)

• Fashion Marketing

• Fashion Branding and Promotion

• Fashion Buying and Merchandise

• Fashion Management

Year 2 (Level 5)

• Forecasting and Fashion Futures

• Visual Merchandising and Experiential Retailing

• Professional Practice and Industry Placement

Year 3 (Level 6)

• Strategic Research

• Trend Forecasting and Concept Development

• Strategic Implementation and Career Planning

What You'll Go On To Do

This Fashion Management and Marketing course will provide you with the necessary skills to pursue a wide range of exciting and dynamic roles within the fashion industry, including head office roles within retail organisations and clothing companies. Graduates will also be able to enjoy high-flying careers in the marketing sector, including working in brand management, fashion journalism, PR and digital advertising.

You will also be equipped to join a fashion business start-up or follow in previous graduates’ footsteps and run your own business. Some potential career routes available to you include:

• Marketing management

• Public relations

• Brand management

• Event planning

• Customer relations

• E-Commerce

• Digital/internet marketing

• Market research

• Licensing

• Social media

• Product management

• Marketing communications

• Publicist

• Merchandiser

• Digital marketing strategist

• Media planner

• Sales inventory analyst

• Trend forecaster

Ready to Apply

Start your journey with us today

Study Mode

Full-time on campus

Intakes

October, February and June

Fees

£ 9,535 per year

Entry Requirements

The standard entry requirements* for this course are one of the following:

• 64 new UCAS tariff points

• Merit, Pass, Pass at BTEC Extended Diploma

• Pass at UAL Extended Diploma

• 64 new UCAS tariff points from an accredited Access to Higher Education Diploma in an appropriate

subject

• 24 points from the International Baccalaureate

Funding

Student Finance Company or Self Funded

Program Summary